Wednesday 25 March 2009

IPTV World Forum – Day 1

IPTV World Forum kicked off today with a number of strong brands coming under a one roof to showcase what they’ve been up to in the past year. From looking around the show, it was obvious that market consolidation has shaped the industry in the last year. Most of the exhibitors were recognised brands and the start-ups of last year, had either grown up or were noticeable by their absence. The IPTV market has seemingly matured.

What’s more, from equipment manufacturers to middleware providers, the theme of this year’s event was very much focused on the consumer. The IPTV industry has taken note of who really matters and started to articulate better, with a focus on user-centric multimedia services. It might be making more exhilarating graphics for connected TVs or improving the transitioning between applications, but it is obvious that the industry is thinking about how it can deliver applications that enhance the users’ TV viewing experience, without interrupting them.

If you’re visiting the IPTV World Forum tomorrow, then please do drop by our stand (70). We can talk to you about our newly launched ANT Academy (amongst other things), which has already attracted a number of interested members at today’s show

More from us tomorrow…

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